Business
Vitafoam Nig To Diversify For Profitability
Vitafoam Nigeria Plc has embarked on an expansion and diversification programmes in order to sustain its profitable growth and development.
Chairman of the company Mr Samuel Bolarinde stated this recently in Jos, Plateau State while addressing customers of the company on the “Vitafoam Amazing Distributors Recognition Awards 2009.
The chairman who was represented by Mr Bashiru Lasisi, a director of the company said the company initiated the award ceremony two years ago as a measure to stir up competition among its distribution and to encourage outstanding performances.
Noting that the event has lived up to its billing with more and more distributors carting away prizes such as delivery vans, 25kva generators, television sets, fridges and other household items.
The chairman said it has become necessary to take the event to the regions as a measure of respect for their esteemed distributors and also to give majority of the distributors opportunities to participate in the award.
The event held in the company’s regional sales cities across the nation such as: Jos, Kano, Uyo and Benin with the grand finale in Lagos at the weekend.
The chairman said the company has expanded its operations to Ghana and has concluded plans to move into Sierra Leone, in addition to the steps taken to play in the building, construction and oil and gas sectors of the economy with polyurethane Rigid foam products for thermal insulation.
On the company’s strategies to remain the top foam manufacturer in the country and west coast, Bolarinde said the Vitaform Plc in its innovative drive recently launched the “comfort center” a one-stop-shop initiave.
“The comfort center is replete with products for sleeping, standing and sitting comfort of the consumer. To provide customers with comfortable sleep and unque experience of vitality are the various brand of mattresses. Some of them vita supreme, vita galaxy, vitawill, vitasafe and vitaspring mattresses among others” he said.
He assured that the company has remained committed to its promise of delivering quality products and value added services to her teeming customers, which he said is attested to by the award and recognition ceremony.
Commenting on the company’s performance over the years, Bolarinde said that despite the huge challenges faced by businesses globally as a result of the world economic crisis, vitaform has consistently overcame them and remained profitable.
He said that from the last audited result, the company’s turnover increased from N6.15 billion to N8.17 billion while profit before tax improved from N652.28 million in 2007 to N1.01 billion in 2008.
The United States Trade Representative (USTR) has criticised Nigeria’s import ban on 25 categories of goods, claiming that the restrictions limit market access for American exporters.
This is the effect of President Donald Trump’s tariffs introduction on goods entering the United States, with Nigeria facing a 14 per cent duty.
The USTR highlighted the impact of Nigeria’s import ban on various sectors, particularly agriculture, pharmaceuticals, beverages, and consumer goods.
The restrictions affect items such as beef, pork, poultry, fruit juices, medicaments, and alcoholic beverages, which the United States sees as significant barriers to trade.
The agency argues that these limitations reduce export opportunities for United States businesses and lead to lost revenue.
“Nigeria’s import ban on 25 different product categories impacts United States exporters, particularly in agriculture, pharmaceuticals, beverages, and consumer goods.
“Restrictions on items like beef, pork, poultry, fruit juices, medicaments, and spirits limit United States market access and reduce export opportunities.
“These policies create significant trade barriers that lead to lost revenue for United States businesses looking to expand in the Nigerian market”, the agency said .
In 2016, Nigeria implemented the ban on these 25 items as part of efforts to control imports and stimulate local production.
Some of the banned items include poultry, pork, refined vegetable oil, sugar, cocoa products, spaghetti, beer, and certain medicines.
On March 26, 2025, the Federal Government also announced plans to halt solar panel imports to encourage local manufacturing as part of its push for clean energy.
A leading agribusiness strategist and digital agriculture expert, Ayo Oluwa Okediji, has sought cooperative-driven investments in sustaining growth of poultry industry in Nigeria.
He said the poultry industry was at a defining moment and requires urgent structural reforms to secure its future and ensure long-term sustainability.
Speaking on the theme, “Strengthening Poultry Farming Through Cooperative Synergy and Strategic Investments”, at the recently concluded Oyo Mega Poultry Workshop 2025 in Ibadan, Okediji called on poultry farmers, cooperative leaders, financial institutions and policy makers to rethink the existing structure of the poultry sector.
He stressed the need to transition from fragmented, individually-driven operations to well-structured, cooperative-led enterprises capable of attracting sustainable financing and securing long-term viability.
He said, “Our poultry sector cannot thrive on individual effort alone. We need to organise ourselves into cooperative clusters, build strong governance systems and position ourselves to attract the level of investment needed to sustain this industry beyond this generation.”
Drawing on lessons from successful global cooperative models such as Rabobank in the Netherlands and Landus Cooperative in the United States, Okediji introduced the FarmClusters Poultry Model, a locally adapted solution developed by Agribusiness Dynamics Technology Limited (AgDyna), a subsidiary of AgroInfoTech Africa.
According to him, the model is currently being piloted in Oyo State in partnership with PANOY Agribusiness Limited and local poultry cooperatives.
The Rivers State Representative of the Nigeria Chambers of Commerce, Mines, Industries and Agriculture (NACCIMA), Mr. Erasmus Chukwundah, has urged palm oil farmers to consider hybrid seedlings for planting, if they must break even in palm oil business.
Chukwundah said this recently at the Free Oil Palm Business Climate Smart Best Management Practice/Assistance Training organized by Partnership Initiative In Niger Delta (PIND) for Palm Oil Farmers in Elele, Ikwerre Local Government Area.
The Rivers representative said until palm oil farmers begin to consider such hybrid oil palm seedlings, they may not meet up with the daily increasing demand of palm oil in the market.
According to him, the seedlings produce up to 30 bunches at once that ripen same time.
He said PIND decided to partner with Oil Palm Growers Association of Nigeria (OPGAN) to ensure that the message was received by the targeted audience.
According to him, palm oil remained a popular choice of industry operators as it could be converted to many other products such as vegetable cooking oil.
He also noted that products such as motor tyers, marine ropes and others are now gotten from the palm tree.
Chukwundah, who is the immediate past Director-General of Port Harcourt Chamber of Commerce, Mines, Industries, and Agriculture (PHCCIMA), further warned against use of unrecommended fertilisers in growing oil palms.
He noted that such practices could limit its export value or chances as the foreign marketers have a way of detecting such .
He reiterated the need for organic fertilizers, including poultry droppings, to enable them have a natural palm oil.
“People must reduce physical contact with palm oil production. That is why we are campaigning for hydrolic oil mills. The foreign markets are no longer interested in crude method of palm oil production”, he said.
Meanwhile, one of the farmers, Sonny Didia, who appreciated Chukwundah’s commitment towards the concern of farmers, appealed for an urgent need for loan opportunity with low interest rate in order to enable them beat the target.
King Onunwor