Sports
Globacom Unveils Amusan As New Ambassador
Telecommunications services provider, Globacom, has unveiled current African, Commonwealth and World 100m hurdles champion, Tobi Amusan, as its latest brand ambassador.
Tobi became the first Nigerian world champion in an athletic event, when she won the gold medal in metres hurdles at the 2022 World Athletics Championships. She set a new world record of 12.12 seconds in the semifinal, and followed this up with 12.06 seconds (wind aided) in the final to take the gold medal.
Speaking at the event, Globacom’s Regional Manager, Sales, Lagos, Lawrence Odediran, said the company’s decision to make Amusan its ambassador was not just to reward her for her sterling accomplishments, but also to help the growth of sports in Nigeria. Odediran also said the endorsement would encourage the country’s teeming youths to aspire toward realising their dreams by looking up to the new ambassador as mentor.
“At Globacom, we are very proud of what Tobi Amusan has achieved in her athletics career. She is an embodiment of the Nigerian spirit of resilience, hard work and enterprise, which enabled her to excel irrespective of the enormity of the challenges she encountered in her quest for success. These are qualities that Globacom identifies with,” Odediran stated.
He explained that Amusan has become a testimony to the famous saying by Malcolm X that “the future belongs to those who prepare for it today,” adding, “she prepared very hard in the previous years and today belongs to her.
“Tomorrow is also waiting for other determined Nigerian and African youths who begin their preparations today. We, therefore, urge them not to be discouraged by present challenges, but to continue to strive to realise their dreams.”
Hon Dike who spoke with sports journalists shortly after the flag off the 2024 edition of Chairman’s Football Unity Tournament at Botem Tai in Tai LGA, said the tournament is an annual event to promote peace and unity in Tai as well identify budding talents in the area for global competition.
The opening ceremony of the tournament was more like a carnival was witnessed by huge crowd including prominent indigenes of Ogoni Kingdom, sports lovers and people from all works of life.
The LGA boss revealed that special sports committee will be setup in the area to work out modalities to strengthen sports development in Tai.
He advised the participants in the tournament from various wards in the LGA to play the game by the rules and conduct themselves in a peaceful and orderly manner and use the opportunity to showcase their talents.
Hon Dike further disclosed that his administration will also give priority attention to skills development among the youth to enhance their human capacity and promote enterprise development in the area.
Earlier in his address the Chairman of Tai LGA Football Council, Elder Wisdom Gorgor said the annual football competition has been a unifying factor in Tai LGA that need to be sustained to forge more unity and development in the area.
He urged the participants to see the competition as an opportunity to embrace football as a full career and earn sustainable livelihood.
Elder Gorgor who commended the Chairman of Tai LGA, Hon Dike for his visionary leadership and tremendous development achievements recorded in the LGA under his administration, appealled to the Chairman to build a Mini Sports Stadium in the area to promote sporting activities.
The training was held at the Sani Abacha Stadium Indoor Basketball Court in Kano last Saturday.
According to the Vice President and Head of NBA Nigeria, Gbemisola Abudu, the event was part of the league’s commitment to growing broader basketball ecosystem in Nigeria and making the game more accessible across the country.
“Our first Jr. NBA clinic in Kano speaks to our commitment to growing the game in Nigeria and creating more opportunities for boys and girls to learn and play the game,” Abudu said.
“Nigeria has a rich basketball history and abundance of talent, which is evident every time you watch an NBA game. We look forward to continuing to engage with basketball stakeholders, business leaders and members of the community to further the game’s reach and impact on young people around the country,” she added.
The 2024 basketball initiative clinics of NBA Nigeria also included the league’s inaugural Jr. NBA elite camp for 150 boys and age-16 girls held at the American International School in Lagos in July.
Others include the NBA’s building of 1,000 courts in Africa over the next decade, Nigeria’s Festival Coins and Salubata named the top two winning businesses at NBA Africa Triple-Double Accelerator’s inaugural Demo Day in New York City held last September, and the third edition of “NBA Meets Art,” a curated installation celebrating basketball through the lens of Nigerian art and culture as part of West Africa’s premier art fair Art X Lagos, held in November.
Central to this vision is the federation’s investment in capacity building, evident in the just-concluded one-week Level 1 Badminton World Federation (BWF) Coaching Course, which marked a significant milestone for Nigerian badminton.
Held in Abuja, the course brought together 13 young coaches from across Nigeria. The last time such a course was held in the country was in 2017, making this a historic and transformative step.
The training was facilitated by the Badminton Confederation of Africa (BCA) in partnership with the Badminton Federation of Nigeria (BFN) and conducted by Dr. Ahmed Radah, the BCA Development Manager.
Radah, impressed by the talent he witnessed, praised Nigeria’s potential.
“Nigeria is blessed with immense talent and a strong badminton tradition. I believe this country has what it takes to dominate on the global stage,” he remarked.