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Leboku 2009: C’River Woos Private Investors

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The Cross River State Government has called on private investors to key in into the Leboku international festival in order to use it showcase the rich culture of the people to the international world.
Mr. Gab Onah, the special adviser to the Cross River State Governor on Tourism Development, who made the call at the weekend, said the Senator Liyel Imoke led administration intends to make the Leboku festival a money spinning industry.
Onah explained that Leboku festival was an event for events management department of governor’s office as it was listed in the calendar of the state’s events, stressing that all the promises Senator Imoke made last year as regards making the festival an icon of events and world class have been fulfilled.
According to him, the state government has chosen three local government areas, Yakurr, Bekwara and Akamkpa to key into the state’s tourism plan in order to showcase the rich culture of the people to the international community through their various new yam festivals.
He commended the telecommunication giant MTN for identifying with the celebration and its selflessness, expressing optimism that the company would have better collaboration and understanding so as to continue to impact on the people as part of its corporate social responsibility.
The special adviser promised that despite the government’s involvement in creating a conducive environment for the promotion of tradition and culture in the state, efforts are made to ensure that the culture of the people is not adulterated and always remain intact.
Also speaking, chairman of Obol Opol Traditional Council, Ojor Clement Iwara who stood in for the Obol Opol disclosed that all security arrangements for the success of this year’s Leboku festival have been put in place and commended the state government for all the promises made to the community which he said have all been fulfilled.
He said the government has encouraged the people to be serious with agriculture which has started producing bumper harvest at the end of every planting season.
He said his people were fully prepared and in high spirit to take the festival to a greater height, adding that there was a difference in this year’s celebration as a festival market has been created on the day of grand finale so that people could buy as much yams as they want.
Also speaking, the MTN representative, Mr Charles Uwota, said MTN decided to come together with the Cross River State Government in order to take Leboku festival to a greater height.
Uwota said MTN believes that the festival will boost the culture and tradition of Africa to higher level.
“MTN has actually come together with Cross River State Government to promote Leboku and take Leboku to a greater height. And again, for us to understand one more thing, Leboku is a festival that is actually in everywhere in Nigeria. People appreciate the festival so much”.
He further contended that, “MTN is a brand that has come to identify itself with a very good culture which is Leboku new yam festival, so MTN has come to boost Leboku as a culture to a higher level”.
Commenting on the celebration, the Special Adviser to the Governor on Culture and Heritage, Mrs. Edisua Usang Iso, said that the department of culture and heritage was trying as much as possible to introduce a variety of activities to boost this year’s Leboku new yam festival.
Her words, “of course the maidens that are from Yakuur are going to parade during this program and as you even see as we walk in the community right now that the costumes and the beads and the top if you walk bit closely to them you see that it just have a little thing in form of bra that covers their breast we are trying to be sure that this content of the culture of the people will not be tampered with”.
She said that though culture is dynamic, “but in as much as we want to build in some costumes we won’t destroy the real culture of the people. We can change their fabric attires to African make made to give us the look or what we are expecting”.
It is a cultural celebration that is how this department is coming in why tourism is coming in to promote the culture to an international level and of course event management come in to play to make sure that the event is properly managed to an international standard.
Our correspondent reports that the annual cultural festival in central part of Cross River holds on Saturday, August 22 for this year.

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MoneyPoint Empowers Pharmacists With Payment Solutions 

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MoniePoint Inc. a digital financial firm in Nigeria, has said it is empowering community pharmacists across the country with innovative payment solutions to improve access to drugs.
The financial firm said it had also provided loans for pharmacists under the aegis of the Association of Community Pharmacists of Nigeria (ACPN) to drive healthcare delivery in the country.
MoniePoint in a release titled, “Inside Nigeria’s community pharmacies: How Moniepoint drives healthcare access with payments and funding”, has reaffirmed its commitment to providing digital payment solutions to improve health outcomes in Nigeria.
The release examined how community pharmacies play a crucial role as vital access points for medical care in Nigeria, especially in areas with limited hospital or clinic access.
According to the release, the ACPN National Chairman, Ambrose Igwekwam, highlighted the critical role played by community pharmacies in Nigeria’s healthcare system over the years.
Igwekwam, however, expressed concerns over the challenges confronting the nation’s pharmaceutical industry which he said was hindering access to affordable medicines.
The pharmacist listed poor infrastructural systems, power, transportation, regulatory bottlenecks, importation dependency, and limited research opportunities as major challenges facing the pharmaceutical sector.
He also stressed the need for robust collaborative efforts with institutions like Moniepoint to strengthen the sector.
“As Nigeria continues to grow, improving local pharma manufacturing to meet the demands of this growth presents a key opportunity for us all.
“There is also the African Continental Free Trade Area Agreement, which is expected to boost our industry, especially when we start producing our drugs locally, which will provide the much needed foreign exchange from exports.
“We are also seeing advancements in digital health and technology which would hopefully deepen the practice of e-prescription in Nigeria”, the ACPN boss said.

Corlins Walter

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Embrace AI, CIIN Urges Insurance Operators 

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In order to enhance customer service and streamline operations, the Chartered Insurance Institute of Nigeria (CIIN) has called on stakeholders in the insurance industry to embrace Artificial Intelligence (AI).
The President of the institute, Yetunde Ilori, made this call at the 2024 Office Representatives Committee (ORC) Workshop, organised by the institute, with the theme “AI and the Future of the Insurance Industry”, in Lagos.
Ilori at the event, emphasised the importance of AI adoption, noting that it was not a threat to jobs but rather a tool to improve efficiency across the insurance sector.
“It is not about AI taking over our jobs, but about us using AI to simplify processes and give maximum satisfaction to all the customers we serve whether as underwriters, brokers, loss adjusters, or in educating our members”, she said.
The workshop, which brought players in the insurance sector together, aimed to address how AI could be leveraged to transform business processes and improve customer interactions.
The Chairman of the ORC, Monica Nwachukwu, underscored the role of AI in modernising the industry, adding, “AI can automate customer and claims processes, allowing insurers to provide faster and more efficient services to their customers”.
She explained how AI could help extract data from legacy systems, enhancing decision-making processes.
“By integrating AI with APIs, insurers can feed valuable data into AI solutions to improve operations and customer service”, she added.
In his address, the Managing Partner of A4S and Training Heights, Orlando Odejide, stressed the need for companies to align their strategies with future technologies like AI, especially as they prepare for 2025.
“Any organisation that wants to grow into the future must have its strategic plan in place. If your strategy for 2025 is not ready, it should be done by October”, he advised.
He encouraged participants to think critically about how AI could be integrated into their business models to ensure they remain competitive.
“The idea is for you to use this workshop as a platform to think about your organization and how AI can help streamline your processes and improve growth”, Odejide noted.

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NASRDA Reassures On Strengthening Nigeria’s Space Capability 

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In order to gain global respect and recognition, the National Space Research and Development Agency (NASRDA) has reaffirmed its determination to pursue its goal in ensuring that Nigeria’s space capabilities are recognised on the world stage.
The agency also reaffirmed its commitment to positioning Nigeria as a key player in the global space economy.
In a statement by the Director of Media and Corporate Communications, Dr. Felix Ale, NASRDA revealed that the Director-General of the agency, Matthew Adepoju, emphasised this during recent engagements at the 79th United Nations General Assembly and the Nigerian Association of Chambers of Commerce, Industry, Mines and Agriculture (NACCIMA) and Global Alliance Business Association international conference in Michigan, United States.
The statement noted that Adepoju outlined a forward-thinking agenda, stressing the importance of Nigeria’s space programme as a leader in research, exploration, and technological innovation.
“Our goal is to ensure that Nigeria’s space capabilities are recognised on the world stage.
“We must foster collaborations with global space agencies to enhance our satellite capabilities and technological infrastructure”, he stated.
The NASRDA boss said the agency is focusing on enhancing satellite capabilities, expanding international collaborations, and leveraging space science for national development.
He said NASRDA will have no stone unturned in pursuit of excellence, ensuring the agency secures the necessary resources and recognition to propel it forward.
“The relationships we build today will pave the way for tomorrow’s advancements in space science.
“Innovation and progress thrive in an environment built on collaboration and inclusivity”, he stated.
He emphasised that with the support of the government, international partners, and a dedicated team, NASRDA is poised to make significant strides in the evolving global space landscape.
“We are on the brink of a new era for Nigeria’s space agency. Together, we will ensure our nation stands out in the global space economy”, he said.

Corlins Walter

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